How Can New Technologies Help Make Fashion More Sustainable?

Fashion’s environmental footprint is one of the largest of any industry in the world, although it’s nearly impossible to measure the true scope of its impact. (The oft-quoted stat that it’s the second most-polluting industry in the world has been disproven several times over.)

However, according to a 2018 report released by the United Nations Economic Commission for Europe, the apparel industry produces 20 percent of global water waste and 10 percent of global carbon emissions, while 85 percent of textiles — 21 billion tons — are sent to landfills each year. Consumers are purchasing more clothes, and keeping them for half as long, driven by fast fashion, fast marketing and a digitally driven thirst for newness.

And yet, while revenues increase when consumers buy more clothes, there is also evidence that implementing sustainable practises can actually increase profits. Allocating resources more efficiently, building better working conditions and using sustainable materials could boost margins by 1-2 percent by 2030, according to a 2017 report released by Global Fashion Agenda and Boston Consulting Group. When companies hold themselves accountable publicly, it can also create goodwill with consumers.

But how can the industry do better overall? That was the big question in a salon discussion at VOICES, BoF’s annual gathering for big thinkers in partnership with QIC Global Real Estate, held in November 2018. The group, populated with industry insiders leading the sustainability conversation, determined that fashion can make immediate changes by investing in biotech, sustainable packaging, air and climate and the circular economy.

When it comes to bioengineering fabrics — which some argue carry a lighter environmental impact than natural fabrics — the challenges come in scalability. How can substitutes for leather, for instance, be made easily available? As one participant noted, the industry “really survives on 10 fabrics,” many of which were developed hundreds of years ago. “Ten years is a blink of an eye in biotech,” one expert said.

In order to scale as quickly as the industry wants them to scale, the companies developing bioengineered materials — from biodegradable materials to lab-grown leather and synthetic diamonds — have raised hundreds of millions of dollars in hopes of meeting industry demand, even if consumer demand is currently minimal.

Source: https://www.businessoffashion.com/articles/voices/how-can-new-technologies-help-make-fashion-more-sustainable

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COLOR CONCEPTS ON DRESS DESIGN.

color concepts

In fashion designing industry, color is the most essential elements of design for clothing. Without color dress design is totally incomplete. Choosing colors is fun.

Every fashion designer has to more option to choosing an effective color scheme and simply picking the colors for appeal design. He gets more knowledge about latest fashion color on dress and then tries to knowing what consumer like.

Basic concepts of colors are most essential to know the use of color in our daily life. It is impossible to imagine a life without color on dress.

Definition of Color:
Color is the by product of the spectrum of light, as it is reflected or absorbed, as received by the human eye and processed by the human brain.

Types of color:

  • Primary Colors
  • Secondary Colors
  • Tertiary colors

1. Primary Colors:
There are three Primary colors: RED, BLUE and YELLOW. Primary colors cannot be created by mixing other colors.
There are actually two types of primary colors:

i. Subtractive color
ii. Additive color

i. Subtractive color:
Subtractive colors are used in conjunction with reflex light. The subtractive colors are blue, red and yellow, (cyan, magenta and yellow where printing and coatings are concerned).

When all of the three subtractive primary colors were combined together, then they would produce black color.

Some examples where subtractive primary colors are used-

  • Textiles
  • Clothes
  • Furnishings
  • Printing
  • Paints
  • Colored coatings

ii. Additive color:
Additive colors that are obtained by emitted light. The additive primary colors are red, green and blue. When all of the three additive colors were combined together in the form of light, then they would produce white.

Some examples where additive primary colors are used-
Television
Theatrical lighting
Computer monitors

2. Secondary Colors:
When two primary colors are mixing together then it’s called a secondary color. Secondary colors can only be created by mixing true primary colors. There are three types of secondary color. These are

Red + Yellow = Orange
Red + Blue = Purple
Yellow + Blue = Green

Orange, Purple and Green are secondary color when primary color is intermixed with secondary color.

3. Tertiary colors:
Tertiary colors are the combinations of primary and secondary colors. There are six tertiary colors;

Red + orange = Red orange
Yellow + orange = Yellow orange
Yellow + green = Yellow green
Blue + green = Blue green
Blue + violet = Blue violet
Red + violet = Red-violet

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