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HOW SUSTAINABILITY IN FASHION WENT FROM THE MARGINS TO THE MAINSTREAM

Banana Republic is plugging its vegan suede jackets. J. Crew’s Madewell brand is urging consumers to turn their “old jeans” into “new homes” through its denim recycling program. Even fast-fashion giants, such as H&M and Uniqlo, which by definition are the opposite of ethically sourced apparel, are touting organic collections or recycling initiatives. Nearly every …

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