For a fashion designer or anyone that is involved in the creative industry, having a portfolio is a must– no questions asked. A portfolio reflects your creativity and showcases your work to the potential clients. It serves as a true example of what you are capable of and what abilities you have to offer.
It is just as important to have an online portfolio (on the internet) as well as an offline portfolio (printed folio). Having an offline portfolio is important when you have to physically meet your clients at their workplace, where it can be taken to meetings and interviews.
The best way to build a great fashion design portfolio is to focus on the content. It should showcase the designer’s creativity and unique style. Many things should be highlighted in the portfolio including sketching ability, knowledge of how to use color, textile understanding, design development, and problem-solving skills.
Sketched illustrations should be in the portfolio so the potential client knows the designer can accurately sketch his or her ideas. The sketches should be large, colored final copies of the design, if the initial sketches are available and there is room in the portfolio, include those as well. This shows the development of the design from start to finish.
Each collection should include fabric swatches that show what the designs should be made. Small squares are preferred, but make sure they are large enough to show any texture or pattern that may be a part of the fabric.
A good portfolio will enable you to make connections, position yourself in the market and find a job. Creating a strong, eye-catching portfolio demands creativity so that it best reflects the abilities, experience and the skills of the designer.
Before preparing your portfolio, the audience for which it is designed for should be kept in mind. It is best to design an adaptable portfolio, that can be modified to fit any situation. A fashion portfolio design should be to the point and easy to read/navigate through.
The best work should be kept as the first views because nobody has the time to look into the entire portfolio. The work thus showcased should be convincing and impressive, so that it appeals the potential client or the employer.
Fellow fashion designers and creatives, I hope that this has convinced you to start compiling and creating your own fashion portfolio design.